BTS’s Jungkook has always been the social media king with any of his posts making records for the most likes in the history of Twitter. Even his fashion items have become so popular that anything he wears in a video or social media post becomes an instant sold-out item!
Recently, his video post of him singing a cover of Lauv’s “Never Not” became the fastest Tweet by a Korean artist to hit 2M likes. This video hit a total of 1M views in just ten minutes, showing the power of ARMYs.
Never Not 💜 pic.twitter.com/Ag9oUTJvrN
— 방탄소년단 (@BTS_twt) May 2, 2020
This also made him the first and only artist to have over 2 Tweets with over 1M retweets from all over the world!
[RECORD] Jungkook ‘Never Not’ tweet reached 1 Million retweets and now he is the first and only artist to have 2 tweets with over 1 Million retweets in the world 💜
Congratulations king 🎉🎉🎉 pic.twitter.com/StsycRKy17
— JK PICS ⁷ JJK1 (@archivekookie) May 7, 2020
He is also the sole winner to have five of his Tweets have over 2M likes on Twitter. Here are the other posts that have helped him reach this record!
His video of him dancing to Billie Eilish‘s song “Bad Guy.”
— 방탄소년단 (@BTS_twt) June 9, 2019
His selfie of him wearing glasses and recommending a song to ARMYs.
— 방탄소년단 (@BTS_twt) April 16, 2020
A photo of him showing his new hair cut.
— 방탄소년단 (@BTS_twt) October 13, 2019
A photo of him thanking fans for always making him happy.
행복하게 해주셔서 감사합니다 💜 pic.twitter.com/zMLw7coFLf
— 방탄소년단 (@BTS_twt) August 31, 2019
These posts, although they may seem like not much on the surface, being just photos from daily life and updates on what he’s doing, the influence he has on fans and people around the world are much bigger than that.
The fact that millions of people view and wait for his next post shows the power he holds as a public figure. While other celebrities may use their social media fame for promotional use and marketing campaigns, BTS and Jungkook do not break into that stereotype.
Although their social media views and likes sometimes exceed even the most popular of celebrities, they don’t use it to their benefit and instead use it to further interact and communicate with their fans.